Quora the Q&A site has lifted its ban on self promotion.
For those of you out there in construction who are not aware of Quora, it is a web site with which you can register usually through your twitter account and basically post Questions about various topics which are open to Answers from others registered on the site interested in those topics, alternatively you can express an interest in topics and answer questions posted by others. A more detailed explanation on how it all works is given by Quora themselves.
Why is this site and its allowance of self promotion useful?
Well Quora is highly regarded as a site and used by marketers in other industries also Google now indexes Quora as part of their ‘realtime’ search option.
Oh and lets not forget that you can get helpful advice and answers to the questions you have, as well as show your expertise in answering question in your own specialist knowledge topics and being able to promote yourself while your at it.
Although Quora do say
‘that users are required in their answers to (i.e., “I’m an investor in this company,” or “I’m a graduate of this school”)’
All this means, if you haven’t been using Quora to promote your company, now’s the time to jump in. With a free pass to send your message to targeted consumers, coupled with an automatic pop in Google search. The only downside is the time cost of adding another social media site to your daily routine but I believe it is worthwhile as I’ve also got few questions I need answers for.